Sifter Cuts Infrastructure Costs by Over 30% with Egen
Learn how Sifter, an online grocery platform, reduced infrastructure costs by over 30%, allowing the startup to focus on growth and profitability.
In the bustling world of online shopping, two innovative brothers, Andrew and Thomas Parkinson, found great success with their pioneering venture, Peapod.
Then, armed with the valuable lessons and experience they gained from their first success, they set out to transform the retail world yet again.
So Sifter was born – an online platform that takes the guesswork out of shopping, matching items to customers' unique dietary and nutritional needs.
But Sifter's journey was not without its challenges. Like any budding startup, they faced the task of evolving their business model to secure a foothold in the industry.
Sifter soon found its niche in B2B sales, offering "Nutrition as a Service" through its cutting-edge API. To attract and retain clients, Sifter needed to adhere to strict security and data handling standards, such as SOC 2 compliance.
Sifter wanted to reduce costs while maintaining compliance and delivering exciting new features to win over customers.
The Egen team swiftly set to work on a three-pronged approach:
- Optimize logging architecture: By switching from self-hosted Elasticsearch and Azure Log Analytics Workspace to a managed Elasticsearch service, they cut $12,000 per year in costs while reducing operational overhead in a world where every dollar counts; this was a significant victory.
- Compute services optimization: Transitioning from Azure general-purpose VMs in a pay-as-you-go model to a 1-year reservation saved 50% on VM costs. Furthermore, they switched to memory-optimized VMs, extending the reservation to three years without additional cost and scoring an extra 66% in savings.
- Trim excess resources: By removing stale storage accounts, disks, and ACR images from intermediate environments, the team reduced overall utilization.
Sifter's infrastructure costs fell by over 30%, allowing the startup to focus on growth and profitability. The company's CTO, Tim Franklin, acknowledged the Egen team's tireless efforts. And Sifter's fortified financial stability was a testament to the magic of teamwork and determination.
Today, Sifter stands tall – making shopping for groceries a personalized, enjoyable experience for people everywhere. And, with Egen's partnership, their future looks brighter than ever.
You might also like
Generative AI vs Traditional Machine Learning: What Sets Them Apart?
The future of AI is filled with endless possibilities. Understanding the differences in AI is crucial for businesses to make informed decisions about which approach best suits their needs.Read article
5 Key Ways Data is Transforming Healthcare and Life Sciences
Healthcare accounts for 30% of global data, growing at 36% annually. Don't let your data drown—with structured storage and BI tools. Discover our 5 real-life use cases.Read article
10 Reasons Why Businesses Consider Google Cloud Platform (GCP)
Unleash the power of Google Cloud Platform (GCP) for your business. From scalability and big data processing to cost reduction and application development, find out why GCP is a top choice.Read article
Navigating HIPAA Compliance: A Checklist for Healthcare Organizations
Ease your HIPAA compliance journey with our curated checklist— your trusty roadmap to navigate the complexities of data protection.Read article
Deep Learning & Computer Vision: A Hybrid Future
AI's potential has drawn vast interest, with many rushing to harness its prowess. Deep Learning & Computer Vision are now hot topics, yet their complex inner workings are often overlooked.Read article
How to Reduce AWS Costs: Strategies and Best Practices
Discover how to reduce your AWS bill without sacrificing functionality with our tried-and-test tips and expert guidance.Read article
How AI and Personalized Marketing are Transforming Retail Sales
How AI/ML, CDP, personalization, and BI are revolutionizing retail, fashion, and beauty. Dive into brand examples from Sephora, ThredUp, and H&M.Read article
19 Cloud Computing Statistics You Need to Know in 2023
By 2025, over 100 zettabytes of data will be stored in the cloud—50% of all global data storage.Read article
5 Ways to Transform Grocery Retail with an AI-Driven Data Strategy
Explore 5 AI-driven data strategies for grocery retail. Learn how to solve challenges like workforce management, pricing, and disconnected CX.Read article